Tag Archives: William Bernbach

Conspicuously Inconspicuous Consumption

”But these advertisements, most of them, are something else, too. They are treasures. For one, they are important artifacts in our culture. Woe betide future anthropologists and historians who try to trace the American experience without pondering what, exactly, it … Continue reading

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We Are Advertis'd By Our Loving Friends

Art of Persuasion as enunciated by Shakespeare in King Henry VI, Part lll. Bill Bernbach, one of the pioneers in the golden age of print and television publicity is credited with ushering in the “creative revolution” in advertising beginning in the … Continue reading

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